From the very first email sent in 1971 to yesterday’s trending four-second Vine video, the social purpose of the World Wide Web has remained unchanged: To connect people seeking information with those sharing information. Facebook, Twitter, Tumblr, YouTube, and the hundreds of other social media platforms have just streamlined this connecting, and it’s now easier than ever to find and share content. In addition, technology has evolved to make devices more portable so that connecting online has become part of the action instead of an afterthought.
The Hero Fund has over the recent past established the information-sharing part of the equation, and, modesty aside, it has the best content to share: Humans saving other humans in extraordinary acts of bravery, courage, kindness, and, sometimes, at a great sacrifice. It is an honor to showcase a daily account of the best of humanity.
But the Commission’s social media coordinator, Julia Panian, wishes that the Hero Fund had a few more connections across social media platforms. “We’ve gotten a few requests to share specific cases from the archives,” she said, “and we’ve been tagged a couple times in news stories to alert us to a recent act of heroism we might have missed. But there’s not been the awareness I’ve hoped to garner. In fact, our case investigators often hear from their contacts that they had never heard about the Hero Fund or its awardees.”
Panian said she is struggling to determine how to simply get the word out. So she is asking for help.
Users are asked to like the Hero Fund’s Facebook page, visit its website , share its content, and spread the word. “Tell the story of our heroes,” she says. “Make it clear that there is good news and good people in the world.” Panian is open to all suggestions and can be reached at: email@example.com.